Creative Mission

COMPREHENSIVE CREATIVE CREATIVITY

Our "Creative Mission" is to foster a rich, interdisciplinary dialogue that will convey and forge new tools and applications for creative, critical and philosophical thinking; engaging the world in the process. Through workshops, tutorials and social media platforms we also strive to entertain, educate and empower people - from individuals, to businesses, governments or not-for-profit groups; we aim to guide them in building a base of constructive ideas, skills and a Brain Fit paradigm - thereby setting the stage for a sustainable, healthy, and creative approach and lifestyle . These synthesized strategic "Critical Success Factors" - can then give rise to applied long-term life or business - Operating Living Advantages and Benefits.

And, at the same time, we encourage Charlie Monger's key attitude and belief - for and with all of whom we reach - " develop into a lifelong self-learner through voracious reading; cultivate curiosity and strive to become a little wiser (and more grateful)* everyday."


* CCC Added - Editor

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Wednesday 31 October 2018

Dr. Michael #Merzenich, PhD




Dr. Michael Merzenich

Dr. Merzenich is the brain behind BrainHQ and the author of Soft-Wired: How the New Science of Brain Plasticity Can Change Your Life. For nearly five decades, he has been a leading pioneer in brain plasticity research. As co-founder and Chief Scientific Officer of Posit Science, Michael Merzenich heads the company's science team.
Dr. Merzenich has published more than 150 articles in leading peer-reviewed journals (such as Science and Nature), and received numerous awards and prizes (including the Russ Prize, Ipsen Prize, Zülch Prize, Thomas Alva Edison Patent Award and Purkinje Medal). He has been granted nearly 100 patents, and he and his work have been highlighted in hundreds of books about the brain, learning, rehabilitation, and plasticity. In 2016, Dr. Merzenich was awarded one of the world's top neuroscience prizes, the Kavli Prize, for his achievements in the field of brain plasticity.
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"Mike has been a pioneer and a leader in demonstrating that the brain function and wiring is sensitive to neural activity. His basic work has elucidated mechanisms underlying this plasticity, and his translational work has illuminated the possible ways medicine can intervene to ameliorate brain disorders… his work has revolutionized the way we view the brain’s plasticity and his latest work in mental disorders illustrates his sincere dedication to alleviate human suffering.” - Dr. John Rubenstein, MD, PhD, distinguished professor in Child Psychiatry at UCSF"
Dr. Merzenich's work is also often covered in the popular press, including the New York Times, the Wall Street JournalTimeWired, ForbesDiscover, and Newsweek. He has appeared extensively on television. He is the scientific consultant and provided the brain assessments and brain training exercises for the Discovery Channel show “Hack My Brain” (which aired in Australia as “Redesign My Brain.”) His work has also been featured on four PBS specials: "The Brain Fitness Program," "Brain Fitness 2: Sight and Sound," "The New Science of Learning," and "Brain Fitness Frontiers."
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Dr. Merzenich earned his bachelor's degree at the University of Portland and his PhD at Johns Hopkins. He completed a post-doctoral fellowship at the University of Wisconsin in Madison before becoming a professor at the University of California, San Francisco. In 2007, he retired from his long career at UCSF as Francis A. Sooy Professor and Co-Director of the Keck Center for Integrative Neuroscience. He was elected to the National Academy of Sciences in 1999 and the Institute of Medicine in 2008.
In the late 1980s, Dr. Merzenich was on the team that invented the cochlear implant, now distributed by market leader Advanced Bionics. In 1996, Dr. Merzenich was the founding CEO of Scientific Learning Corporation (Nasdaq: SCIL), which markets and distributes software that applies principles of brain plasticity to assist children with language learning and reading.


To learn more about Dr. Merzenich's work, we recommend his book Soft-Wired: How the New Science of Brain Plasticity Can Change your Life. Or, try our clinically proven brain training program, BrainHQ, designed by Dr. Merzenich and featured in Soft-Wired.


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Inspirations of passions


Make your interests gradually wider and more impersonal, until bit by bit the walls of the ego recede, and your life becomes increasingly merged in the universal life. An individual human existence should be like a river — small at first, narrowly contained within its banks, and rushing passionately past rocks and over waterfalls. Gradually the river grows wider, the banks recede, the waters flow more quietly, and in the end, without any visible break, they become merged in the sea, and painlessly lose their individual being.


Bertrand Russel

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